What the Customer Wants You to Know by Ram Charan PAPERBACK 9780141036878
Penguin Books Ltd
What the Customer Wants You to Know\nby Ram Charan\nPaperback\nEnglish\n\nDelivery\nUsually delivered in 2\u20133 working days (dispatched today if ordered before 3pm).\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: Ram Charan\nTitle: What the Customer Wants You to Know\nFormat: Paperback\nLanguage: English\nTopic: Sales and marketing\nPublisher: Penguin Books Ltd\nISBN-13: 9780141036878\nISBN-10: 0141036877\nRRP: \u00A312.99\n\n------------------------------\nDescription\n------------------------------\n\nAccording to business guru Ram Charan, the process of selling is broken. Demand for competitive pricing is ever on the increase, and customers want more than great products at great prices; they want you to know how their business works, so that you can make it work better. It is time for companies to re-think their selling processes, and that''s where Charan''s co.
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