Color - 9780292753013

ColorAmerican Photography Transformed\nAuthor(s): John Rohrbach, Sylvie Pnichon, Amon Carter Museum of American Art\nFormat: Hardback\nPublisher: University of Texas Press, United States\nImprint: University of Texas Press\nISBN-13: 9780292753013, 978-0292753013\nSynopsis\nCapturing the world in color was one of photographys greatest aspirations from the very beginnings of the medium. When color photography became a reality with the introduction of the Autochrome in 1907, prominent photographers such as Alfred Stieglitz were overjoyed. But they quickly came to reject color photography as too aligned with human sight. It took decades for artists to come to understand the creative potential of color, and only in 1976, when John Szarkowski showed William Egglestons photographs at the Museum of Modern Art, did the art world embrace color. By accepting colors flexibility and emotional transcendence, Szarkowski and Eggleston transformed photography, giving the medium equal artistic statur.