Behavioural Science and Housing Decision Making - 9780367135751

CRC Press

Behavioural Science and Housing Decision MakingA Case Study Approach\nAuthor(s): Helen Bao\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9780367135751, 978-0367135751\nSynopsis\nThis book takes a behavioural approach to examine six important housing questions: tenure decision, gentrification, place attachment, housing bubbles, housing wealth, and residential satisfaction.\n\nUsing experimental and field data, the book demonstrates the effects of six behavioural biases and heuristics ([url] anchoring and reference dependence, loss aversion, mental accounting, endowment effect, herd behaviours, and social comparison) on these housing decisions. The first part of the book introduces the questions and provides a behavioural science toolbox before the second part adopts a real-world case study approach. Real data sets and suggested answers are provided, and the cases come from the UK, USA, and China. Background information is given in.