Business Intelligence and Analytics in Small and Medium Enterprises
CRC Press
Business Intelligence and Analytics in Small and Medium EnterprisesAuthor(s): Pedro Novo Melo, Carolina Machado\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: CRC Press\nISBN-13: 9780367173883, 978-0367173883\nSynopsis\nTechnological developments in recent years have been tremendous. This evolution is visible in companies through technological equipment, computerized procedures, and management practices associated with technologies. One of the management practices that is visible is related to business intelligence and analytics (BI). Concepts such as data warehousing, key performance indicators (KPIs), data mining, and dashboards are changing the business arena. \n\nThis book aims to promote research related to these new trends that open up a new field of research in the small and medium enterprises (SMEs) area. \n\nFeatures\n\nFocuses on the more recent research findings occurring in the fields of BI \n\nConveys how companies in the developed worlds
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