Teaching Content Management in Technical and Professional Com... - 9780367181253

Taylor & Francis

Teaching Content Management in Technical and Professional CommunicationAuthor(s): Tracy Bridgeford\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9780367181253, 978-0367181253\nSynopsis\nThis collection offers a comprehensive overview of approaches to teaching the complex subject of content management.\n\nThe 12 chapters define and explain content management and its accompanying competencies, providing teaching examples in areas including content strategy, topic-based writing, usability studies, and social media. The book covers tasks associated with content management such as analyzing audiences and using information architecture languages including XML and DITA. It highlights the communal aspects of content management, focusing on the work of writing stewardship and project management, and the characteristics of content management in global contexts. It concludes with a look to the future and the forces that shape content manage.