Business Intelligence and Big Data: Drivers of Organizational Success, Olszak..
CRC Press
Business Intelligence and Big DataDrivers of Organizational Success\nAuthor(s): Celina Olszak\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: CRC Press\nISBN-13: 9780367373948, 978-0367373948\nSynopsis\nThe twenty-first century is a time of intensifying competition and progressive digitization. Individual employees, managers, and entire organizations are under increasing pressure to succeed. The questions facing us today are: What does success mean? Is success a matter of chance and luck or perhaps is success a category that can be planned and properly supported?\n\nBusiness Intelligence and Big Data: Drivers of Organizational Success examines how the success of an organization largely depends on the ability to anticipate and quickly respond to challenges from the market, customers, and other stakeholders. Success is also associated with the potential to process and analyze a variety of information and the means to use modern information and communica.
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