Corporate Social Responsibility, Public Relatio, Sison, Sarabia-Pa PB..

Corporate Social Responsibility, Public Relations and Community EngagementEmerging Perspectives from South East Asia\nAuthor(s): Marianne Sison, Zeny Sarabia-Panol\nFormat: Paperback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9780367665609, 978-0367665609\nSynopsis\nDiverse in economic development, political and mass media systems, the countries in Southeast Asia cast a unique light on the parallels between development-cum-participative communication and corporate social responsibility.\n\nIn our globalized environments, knowledge of power, culture and the colonial histories that influence and shape business and governance practices are increasingly important. Focusing on six countriesIndonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnamthe book discusses how public relations (PR) and corporate social responsibility (CSR) discourse are constructed, interpreted, communicated and enacted in this diverse emerging region. By connect.