Introduction to Communication Studies

Taylor & Francis Ltd

Introduction to Communication StudiesAuthor(s): John Fiske\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9780415596480, 978-0415596480\nSynopsis\nThis revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining Why Fiske Still Matters for todays students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of Structuralism and Semiotics, Fiske-Style. Both underline the continuing relevance of this foundational text in communication studies.\n\nHow can we study communication? What are the main theories and methods of approach?\n\nThis classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them.