Strategic Market Management by Damien McLoughlin (Paperback Book)

Strategic Market Management by Damien McLoughlin (Paperback Book)

John Wiley & Sons Inc

Strategic Market Management Global Perspectives\nby D Aaker\nPaperback\nEnglish\n\nDelivery\nUsually delivered in 2\u20133 working days (dispatched today if ordered before 3pm).\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: D Aaker\nTitle: Strategic Market Management Global Perspectives\nFormat: Paperback\nLanguage: English\nTopic: Sales and marketing management\nPublisher: John Wiley & Sons\nPublication year: 2010\nISBN-13: 9780470689752\nISBN-10: 0470689757\nRRP: \u00A353.95\n\n------------------------------\nDescription\n------------------------------\nThe text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.\n\nThe text is a European adaptation of our current US book: Strategic Market Manage.

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