Social Entrepreneurship: The Art of Mission–Based Venture Development Hardback

Social EntrepreneurshipThe Art of Mission-Based Venture Development\nAuthor(s): Peter C. Brinckerhoff\nFormat: Hardback\nPublisher: John Wiley & Sons Inc, United States\nImprint: John Wiley & Sons Inc\nISBN-13: 9780471362821, 978-0471362821\nSynopsis\nUntil very recently, popular belief held that business skills were not needed at charitable organizations. No longer. Far from interfering with an organization s ability to provide needed services, techniques such as marketing, cash flow analysis, property management, and good use of technology all contribute to a charitable organization s mission capability. Unlike a not-for-profit that thinks of itself as a charity, the successful not-for-profit is really a mission-based business. In an era of rapid change, increasing competition, and the need for more accountability to governments, foundations, insurers, and donors, knowing how to innovate, compete, and take reasonable risks on behalf of the mission is critical. It is, in shot