Wharton on Making Decisions - 9780471689386

Wharton on Making Decisions\nby S Hoch\nPaperback\nEnglish\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: S Hoch\nTitle: Wharton on Making Decisions\nFormat: Paperback\nLanguage: English\nTopic: Management decision making\nPublisher: Wiley\nISBN-13: 9780471689386\nISBN-10: 0471689386\nRRP: \u00A326.99\n\n------------------------------\nDescription\n------------------------------\nThis book assembles leading researchers who demonstrate how to apply the latest approaches to the science of decision--making from four perspectives: personal, managerial, negotiator, and consumer. Stephen J. Hoch (Philadelphia, PA) is the John J. Pomerantz Professor of Marketing at the Wharton School, University of Pennsylvania.\n\nThis book assembles leading researchers who demonstrate how to apply the latest approaches to the science of decision--making from four perspectives: personal, .