Evaluating Campaign Quality Can the Electoral Process be Improved? Maisel West

Evaluating Campaign QualityCan the Electoral Process be Improved?\nAuthor(s): L. Sandy Maisel, Darrell M. West, Brett M. Clifton\nFormat: Paperback\nPublisher: Cambridge University Press, United Kingdom\nImprint: Cambridge University Press\nISBN-13: 9780521700825, 978-0521700825\nSynopsis\nFor a number of years, voters and academic observers have been dissatisfied with a number of elements of American campaigns. Contemporary races are seen as too negative, too superficial, and too unfair or misleading. Based on these complaints, a variety of reform organizations have targeted millions of dollars to improve the situation. Through their efforts and those within the academic community, a wide range of reform initiatives have been undertaken, such as voluntary codes of conduct, industry self-regulation, certificate programs, tougher ethics rules for consultants, and the encouragement of more substantive venues. This book seeks to evaluate whether these activities have improved the level .