Coffee Fridell Hardback Polity Press 9780745670768

CoffeeAuthor(s): Gavin Fridell\nFormat: Hardback\nPublisher: John Wiley and Sons Ltd, United Kingdom\nImprint: Polity Press\nISBN-13: 9780745670768, 978-0745670768\nSynopsis\nIn a world of high finance, unprecedented technological change, and cyber billionaires, it is easy to forget that a major source of global wealth is, literally, right under our noses. Coffee is one of the most valuable Southern exports, generating billions of dollars in corporate profits each year, even while the majority of the worlds 25 million coffee families live in relative poverty. \n But who is responsible for such vast inequality? Many analysts point to the coffee market itself, its price volatility and corporate oligarchy, and seek to \""correct\"" it through fair trade, organic and sustainable coffee, corporate social responsibility, and a number of market-driven projects. The result has been widespread acceptance that the \""market\"" is both the cause of underdevelopment and its potential solution. \n Ag.