Digital Innovation Strategy Leiponen Levina Hardback Cambridge University Press

Digital Innovation Strategy\nby Aija Leiponen\nHardback\nEnglish\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: Aija Leiponen\nTitle: Digital Innovation Strategy\nFormat: Hardback\nLanguage: English\nTopic: Business innovation\nPublisher: Cambridge University Press\nPublication year: 2023\nISBN-13: 9781009208987\nISBN-10: 1009208985\n\n------------------------------\nDescription\n------------------------------\nWith its research-based approach and ample practical examples, this book is designed for advanced undergraduates, MBA students, and professionals who seek to deepen their understanding of digital market dynamics by offering a step-by-step guide on how to develop and launch digital innovations.\n\nWith its research-based approach and ample practical examples, this book is designed for advanced undergraduates, MBA students, and professionals who seek to deepen.