Trust Discourse and Corporate Corruption by Matteo Fuoli PAPERBACK 9781009665940

Name: Trust Discourse and Corporate Corruption by Matteo Fuoli PAPERBACK 9781009665940
Brand: Cambridge University Press

Cambridge University Press

Explore the intricate relationship between trust, discourse, and corporate malfeasance in "Trust, Discourse, and Corporate Corruption: The Case of Enron." This insightful book delves into the Enron scandal, examining how communication and perceptions of trustworthiness played a pivotal role in the company's downfall. Authored by Matteo (University of Birmingham) Fuoli, this paperback offers a detailed analysis of the rhetorical strategies and narrative constructions that facilitated and ultimately exposed the corporate corruption at Enron. Key takeaways include: * An in-depth look at the Enron case study. * Analysis of the role of discourse in shaping corporate reputation. * Examination of how trust erodes and how it can be manipulated. * Insights into the mechanisms of corporate accountability and transparency. Perfect for students, researchers, and anyone interested in business ethics, corporate communication, and the sociology of finance. Summary: Cambridge University Press paperback exploring the Enron scandal, analyzing trust, discourse, and corporate corruption through case study, communication strategies, and accountability. Authored by Matteo (University of Birmingham) Fuoli.