Social Media Analytics in Predicting Consumer by Selay Ilgaz Sumer HARDBACK

Taylor & Francis Ltd

Social Media Analytics in Predicting Consumer Behavior\nby Selay Ilgaz Sumer\nHardback\nEnglish\n\nDelivery\nUsually delivered in 2\u20133 working days (dispatched today if ordered before 3pm).\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: Selay Ilgaz Sumer\nTitle: Social Media Analytics in Predicting Consumer Behavior\nFormat: Hardback\nLanguage: English\nTopic: Online marketing / Social media marketing\nPublisher: Taylor & Francis Ltd\nPublication year: 2023\nEdition: 1\nISBN-13: 9781032059907\nISBN-10: 1032059907\n\n------------------------------\nDescription\n------------------------------\n\nInformation is very important for businesses. Businesses that use information correctly are successful while those that don't, decline. Social media is an important source of data. This data brings us to social media analytics. Surveys are no longer the only way to hear.