Innovative Strategies, Statistical Solutions and Simulations ... - 9781032093505

CRC Press

Innovative Strategies, Statistical Solutions and Simulations for Modern Clinical TrialsAuthor(s): Mark Chang, John Balser, Jim Roach, Robin Bliss\nFormat: Paperback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Chapman & Hall/CRC\nISBN-13: 9781032093505, 978-1032093505\nSynopsis\n\""This is truly an outstanding book. [It] brings together all of the latest research in clinical trials methodology and how it can be applied to drug development. Chang et al provide applications to industry-supported trials. This will allow statisticians in the industry community to take these methods seriously.\"" Jay Herson, Johns Hopkins University\n\nThe pharmaceutical industry's approach to drug discovery and development has rapidly transformed in the last decade from the more traditional Research and Development (R & D) approach to a more innovative approach in which strategies are employed to compress and optimize the clinical development plan and associated timelines. However.