Consuming Atmospheres : Designing, Experiencing, and Researching Atmospheres in Consumption Spaces

Taylor & Francis Ltd

Consuming AtmospheresDesigning, Experiencing, and Researching Atmospheres in Consumption Spaces\nAuthor(s): Chloe Steadman, Jack Coffin\nFormat: Paperback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9781032264943, 978-1032264943\nSynopsis\nAtmosphere is a term often used in everyday life to describe how a consumption space feels and has long been an important theme within marketing. There has been renewed interest in atmosphere over recent years in marketing and beyond, with the concept at a crucial point in its development. However, research about atmosphere is often confined into disciplinary silos.\n\nConsuming Atmospheres unsettles such disciplinary boundaries by delivering an interdisciplinary collection of cutting-edge work on atmosphere and consumption. Specifically, the book brings together experts from various disciplinary backgrounds to explore how atmospheres are designed, experienced, and researched. Within these three thematic parts.