The Entrepreneurial Arch Faley Hardback Cambridge University Press 9781107074279

The Entrepreneurial ArchA Strategic Framework for Discovering, Developing and Renewing Firms\nAuthor(s): Timothy L. Faley\nFormat: Hardback\nPublisher: Cambridge University Press, United Kingdom\nImprint: Cambridge University Press\nISBN-13: 9781107074279, 978-1107074279\nSynopsis\nAs the number of universities offering entrepreneurial programs continues to increase, there is a growing need for a suitable framework for the teaching of entrepreneurship beyond the operational side of the business and the preparation of a business plan. This book offers a fresh approach to entrepreneurship by teaching readers how to discover and create a new firm, or grow an existing one, starting from a firm's or team's capabilities. The core methodology is based on the 'entrepreneurial arch' which provides a more holistic view of entrepreneurship by dividing the business development process into six distinct segments. An important feature of this model is the inclusion of learning units focusing on op.