The Psychology of Innovation in Organizations By Cropley, David David Cropley,

The Psychology of Innovation in Organizations\nby David H. Cropley\nPaperback\nEnglish\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: David H. Cropley\nTitle: The Psychology of Innovation in Organizations\nFormat: Paperback\nLanguage: English\nTopic: Business innovation\nPublisher: Cambridge University Press\nPublication year: 2015\nISBN-13: 9781107459175\nISBN-10: 1107459176\n\n------------------------------\nDescription\n------------------------------\nIn today''s highly competitive market, organizations increasingly need to innovate in order to survive. Drawing on a wealth of psychological research in the field of creativity, David H. Cropley and Arthur J. Cropley illustrate practical methods for conceptualizing and managing organizational innovation. They present a dynamic model of the interactions between four key components of creativity - product, person, proc.