Experimental Methods in Survey Research – Techniques that Combine Random Sampli…

Experimental Methods in Survey ResearchTechniques that Combine Random Sampling with Random Assignment\nAuthor(s): Paul J. Lavrakas, Michael W. Traugott, Courtney Kennedy, Allyson L. Holbrook, Edith D. de Leeuw, Brady T. West\nFormat: Hardback\nPublisher: John Wiley & Sons Inc, United States\nImprint: John Wiley & Sons Inc\nISBN-13: 9781119083740, 978-1119083740\nSynopsis\nA thorough and comprehensive guide to the theoretical, practical, and methodological approaches used in survey experiments across disciplines such as political science, health sciences, sociology, economics, psychology, and marketing\n\n This book explores and explains the broad range of experimental designs embedded in surveys that use both probability and non-probability samples. It approaches the usage of survey-based experiments with a Total Survey Error (TSE) perspective, which provides insight on the strengths and weaknesses of the techniques used.\n\n Experimental Methods in Survey Research: Technique.