Commercial Project Management: A Guide for Sell, Hornby Hardcover..

Taylor & Francis

Commercial Project ManagementA Guide for Selling and Delivering Professional Services\nAuthor(s): Robin Hornby\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9781138237674, 978-1138237674\nSynopsis\nSelling and delivering a project to a satisfied client, and making a profit, is a complex task. Project manager and author Robin Hornby believes this has been neglected by current standards and is poorly understood by professionals in the field. Commercial Project Management aims to rectify this deficiency. As a unique how-to guide for project and business managers, it offers practical guidance, and a wealth of explanatory illustrations, useful techniques, proven checklists, real life examples, and case stories. It will give project managers a needed confidence boost and a head start in their demanding role as they go on contract.\n\nAt the heart of Robins approach is a vendor sales and delivery lifecycle that provides a framework for .