Managing Corporate Reputation and Risk - 9781138463530

Taylor & Francis

Explains how knowledge management and corporate integrity intersect. This book shows executives how to develop a strategic approach to corporate integrity in the post-Enron age. It explains how a company can re-engineer knowledge management systems to build and maintain an effective corporate integrity program. > With the collapse of high-profile companies such as Enron and Tyco, worldwide anti-globalization protests, and recent revelations of questionable behavior by financial groups and auditors, corporate behavior has become the highest priority topic for businesspeople, investors, politicians and the public. Yet despite the critical importance of maintaining public and shareholder trust, most corporations make very little formal effort to actively manage the activities that can put their reputation, share price, and customer base at risk. Most corporations officially embrace the concept of Corporate Social Responsibility; but giving money away to local communities or worthy can