Persuasion and Communication in Sport, Exercise, and Physical Activity

Taylor & Francis

Persuasion and Communication in Sport, Exercise, and Physical ActivityAuthor(s): Ben Jackson, James Dimmock, Josh Compton\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9781138652309, 978-1138652309\nSynopsis\nHow can we use persuasion methods to make people more physically active and improve their sport and exercise experiences? How can instructors, coaches, athletes, and practitioners most effectively communicate their messages to others? \n\nPersuasion and Communication in Sport, Exercise, and Physical Activity is the first book to consider the applications of persuasion frameworks within activity-related contexts, while also summarizing the major developments relating to communication topics in these settings. It provides a state of the art review of the key developments, challenges, and opportunities within the field. It brings together international experts from the fields of social, health, and sport and exercise psychology.