International Business by Colin Turner PAPERBACK 9781138738829

Name: International Business by Colin Turner PAPERBACK 9781138738829
Brand: Taylor & Francis Ltd

Taylor & Francis Ltd

This is the third edition of the widely respected text International Business, which offers a comprehensive yet critical overview of the phenomenon of globalisation and its impacts on key aspects of the business environment as it fundamentally alters corporate strategy. \nThis updated edition covers the core international business topics and themes, including multinationals, internationalisation, and international market entry, as well as a new focus on risk, business models, and hyperglobalisation. With dedicated chapters on the role of non-market actors in international business, the book provides a multi-disciplinary worldview for readers. \nFeaturing a wealth of case studies and pedagogy, the new edition examines the rise of India and China as well as growing levels of risk within the\n\nInternational Business\nThemes and Issues in the Modern Global Economy\nFree UK delivery on this item.\n\nThis brand new item is available with free UK delivery using Royal Mail tracked services.;