Strategic Thinking - 9781398698253

Strategic ThinkingA Step-by-step Approach to Strategy and Leadership\nAuthor(s): Simon Wootton, Terry Horne\nFormat: Hardback\nPublisher: Kogan Page Ltd, United Kingdom\nImprint: Kogan Page Ltd\nISBN-13: 9781398698253, 978-1398698253\nSynopsis\nStrategic Thinking: A Step-by-Step Approach to Strategy and Leadership, now in its third edition, takes you step by step through sound strategic thinking by setting out the questions to ask. In the process of answering these questions and thinking through the important issues that they raise, you will learn how to formulate strategies and write clear and concise strategic plans.\n\nWith new online material to support each step and help strengthen your ability to predict future changes, as well as a new section covering key aspects of leadership and neuroscience, this practical book will enable you to:\n\ngain a deeper understanding of your market;\n\nforecast where your organization is heading;\n\nthink critically about proposals;\n\nwrite an .