The Innovative Leader - 9781398699212

The Innovative LeaderHow to Inspire your Team and Drive Creativity\nAuthor(s): Paul Sloane\nFormat: Hardback\nPublisher: Kogan Page Ltd, United Kingdom\nImprint: Kogan Page Ltd\nISBN-13: 9781398699212, 978-1398699212\nSynopsis\n\""Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.\"" Jack Welch, former CEO, GE\n\nThe Innovative Leader stresses the importance of innovation and creativity in modern business to help organizations secure competitive advantage over rivals. It shows how to apply the methods described to the individual, to others and to the organization.\n\nAuthor Paul Sloane demonstrates the importance of setting out your vision clearly and emphasizes the need for continual evaluation of the process. Numerous international examples illustrate how organizations such as Virgin, Body Shop, WPP and 3M have benefited from this approach, encouraging excellence and entrepreneurship through setting chal.