Innovating Strategy Processes by Steven W. Floyd, Johan Roos,... - 9781405129398

Innovating Strategy ProcessesAuthor(s): Steven W. Floyd, Johan Roos, Claus D. Jacobs, Franz W. Kellermanns\nFormat: Hardback\nPublisher: John Wiley and Sons Ltd, United Kingdom\nImprint: Wiley-Blackwell\nISBN-13: 9781405129398, 978-1405129398\nSynopsis\nInnovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself.\n\nContains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process.\nOffers new conceptual frameworks for analyzing and designing strategy process.\nAddresses cutting-edge topics, such as play as the means and art as the impetus for strategy-making; the role of emotion in new venture decision-making; and science and entrepreneurship as a source of innovative strategies.\nSignals the future direction of the field.