The Talent Management of Indie Authorship by Andrew Stubbs-Lacy - 9781474482653

The Talent Management of Indie Authorship by Andrew Stubbs-Lacy - 9781474482653

Edinburgh University Press

The Talent Management of Indie AuthorshipFrom American independent cinema and short films to pay-TV and streaming\nAuthor(s): Andrew Stubbs-Lacy\nFormat: Paperback\nPublisher: Edinburgh University Press, United Kingdom\nImprint: Edinburgh University Press\nISBN-13: 9781474482653, 978-1474482653\nSynopsis\nThis book explores the role that talent intermediaries, including talent agents, talent managers and producers, play in packaging, marketing and selling screen media products, services and brands by constructing and positioning their clients and collaborators as indie-auteurs. Exploring several case-studies across a range of screen media during an era of media convergence, including American indie cinema, high-end television, music video, advertising and branded content, the book explores the strategies that talent intermediaries adopt and the industrial, cultural and social connotations and hierarchies that indie-auteurism as a promotional discourse and tool carries and reinforces..

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