Software Takes Command by Lev Manovich (Paperback, 2013)

Name: Software Takes Command by Lev Manovich (Paperback, 2013)
Brand: Bloomsbury Publishing Plc

Bloomsbury Publishing Plc

Discover the profound impact of software on media creation and interaction with "Software Takes Command" by Lev Manovich. This groundbreaking book explores how software has become the universal language and engine of the 21st century, replacing traditional technologies in creating, storing, distributing, and interacting with cultural artifacts. Manovich delves into the theoretical and historical account of software for media authoring, analyzing its effects on media practices and concepts. He investigates the motivations behind the creation of contemporary media software like Photoshop and After Effects, and how their interfaces shape visual aesthetics. The book challenges the traditional notion of distinct media, examining how software simulation and extension blur these lines. Through detailed analysis of key applications such as Photoshop, After Effects, and Google Earth, alongside projects in motion graphics, interactive environments, graphic design, and architecture, Manovich builds a compelling theoretical argument. "Software Takes Command" is an essential read for practicing designers, media artists, and scholars interested in the evolution and future of contemporary media. Summary: Bloomsbury Publishing Plc Software Takes Command book, educational genre, paperback cover, English language version, 376 pages, published in 2013 by Lev Manovich.