The Market Oriented University – Transforming Higher Education Davis Farrell

The Market Oriented University: Transforming Higher Education\nby John A. Davis\nPaperback\nEnglish\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: John A. Davis\nTitle: The Market Oriented University: Transforming Higher Education\nFormat: Paperback\nLanguage: English\nTopic: Higher education, tertiary education\nPublisher: Edward Elgar Publishing Ltd\nPublication year: 2017\nISBN-13: 9781788110808\nISBN-10: 1788110803\n\n------------------------------\nDescription\n------------------------------\nThe next decade will be transformative for the higher education sector. Government funding is decreasing. Through their marketing activities universities have created the 'student consumer.' The student consumer is prepared to shop around, compare prices and value, and once purchased expects a return on their investment. Disruptive innovations are challenging traditional fo.