Selling Transformed – Develop the Sales Values which Deliver Competitive Advant…

Selling Transformed – Develop the Sales Values which Deliver Competitive Advant…

Selling TransformedDevelop the Sales Values which Deliver Competitive Advantage\nAuthor(s): Philip Squire\nFormat: Hardback\nPublisher: Kogan Page Ltd, United Kingdom\nImprint: Kogan Page Ltd\nISBN-13: 9781789665376, 978-1789665376\nSynopsis\nLearn how to develop the values proven to boost sales performance, to ensure customers choose you over the competition in today's crowded marketplace. \nFor years, sales people have struggled with cliched views of how they sell, while at the same time customers have become more sophisticated and discerning, stopping off at different or unconventional places in the sales funnel. The result is that the technique of sales people controlling the sales conversation and learning how to influence the customer no longer works. Selling Transformed introduces the new world of selling, and addresses the reasons why sales people are so poorly perceived.\n\nSelling Transformed provides fresh, tangible ideas on how to develop better sales practices. Focusing .

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