Google and the Digital Divide: The Bias of Onli, Segev,#

Google and the Digital DivideThe Bias of Online Knowledge\nAuthor(s): Elad Segev\nFormat: Paperback\nPublisher: Woodhead Publishing Ltd, United Kingdom\nImprint: Chandos Publishing (Oxford) Ltd\nISBN-13: 9781843345657, 978-1843345657\nSynopsis\nBeneficial to scholars and students in the fields of media and communication, politics and technology, this book outlines the significant role of search engines in general and Google in particular in widening the digital divide between individuals, organisations and states. It uses innovative methods and research approaches to assess and illustrate the digital divide by comparing the popular search queries in Google and Yahoo in different countries as well as analysing the various biases in Google News and Google Earth. The different studies developed and presented in this book provide various indications of the increasing customisation and popularisation mechanisms employed by popular search engines, which together with organising the worlds .