Crowdsourcing by Jeff Howe - 9781905211159

Name: Crowdsourcing by Jeff Howe - 9781905211159
Brand: Jeff Howe

Jeff Howe

CrowdsourcingHow the Power of the Crowd is Driving the Future of Business\nAuthor(s): Jeff Howe\nFormat: Paperback\nPublisher: Cornerstone, United Kingdom\nImprint: Random House Books\nISBN-13: 9781905211159, 978-1905211159\nSynopsis\nJeff Howe coined the word 'Crowdsourcing' in a 2006 article for Wired magazine to describe the way in which the Internet has broken down traditional employer/employee relationships to create vibrant new enterprises that are 'staffed' by informal, often large gatherings of enthusiasts. A few weeks before the article hit the newsstands, a Google search for the word 'Crowdsourcing' returned zero results. One month after the article appeared, the same search returned nearly 500,000 hits. \n\nThese days anyone and everyone can write book reviews on Amazon, post videos on Youtube, come up with new uses for Google maps or design T-shirts for Threadless. What makes this phenomenon so remarkable is that it is starting to transform the way many companies operate .