The Ultimate Competitive Advantage by Shawn D Moon (Paperback Book)

People are our most important asset.' Every company pays lip service to this platitude, but how many companies really embrace it? People are what sustain -- or ruin -- your brand. If your people are not excited about the company, indifferent, or even alienated from it, your competitive advantage will disappear. In The Ultimate Competitive Advantage, FranklinCovey experts Shawn D. Moon and Sue Dathe-Douglass lay out the steps leaders can take to tap into their companies' most valuable and unique resource: people. When you promote a company of proactive and engaged employees who create a winning culture, sustain it, leverage it, and make it work no matter what comes your way, your business rises above the rest. From the company that brought you The 7 Habits of Highly Effective People, The\n\nThe Ultimate Competitive Advantage\nFree UK delivery on this item.\n\nThis brand new item is available with free UK delivery with Royal Mail tracked services.\n\nPlease note that the price advertis;