Future of Business in Asia by M. S. Balaji, Jishnu Bhattachar... - 9783031959394

Future of Business in AsiaExploring Pathways to Tomorrows Business Landscape\nAuthor(s): M. S. Balaji, Jishnu Bhattacharyya, Weng Marc Lim, Huey Fen Cheong\nFormat: Hardback\nPublisher: Springer International Publishing AG, Switzerland\nImprint: Springer International Publishing AG\nISBN-13: 9783031959394, 978-3031959394\nSynopsis\nOne of a series of titles on the Futures of Asia, Future of Business in Asia comprehensively examines the evolving business landscape in Asia. This book offers an in-depth analysis of the economic development trajectories, the impact of technological innovations, environmental sustainability, and the changing landscape of family businesses and digital marketing in Asia. Each chapter, contributed by experts in their respective fields, presents a unique perspective on the challenges and opportunities shaping the future of Asian business. Readers will benefit from diverse insights into areas such as sustainable finance in Malaysia, environmental disclosures i.