Gordon Mcalpine & Steven Briginshaw & Nir Eyal Unisex Scale Up Millionaire, Hooked: How To Build Habit-Forming Products, The Profits Principles 3-Book Set - Mixed Format

Gordon McAlpine & Steven Briginshaw & Nir Eyal

Titles in This Set:. Scale Up Millionaire: How To Sell Your Way To A Fast Growth, High Value Enterprise. The Profits Principles: The practical guide to building an extraordinary business around doing what you love. Hooked: How to Build Habit-Forming Products Condition: BRAND NEW. Format: Mixed lot. ISBN: 9781781332122 9781781331927 9780241184837 Overview:. This three-book collection brings together practical, growth-focused playbooks for ambitious founders and product teams. Scale Up Millionaire lays out a sales-driven path to rapid, high-value enterprise growth, helping you craft a scalable selling machine, win strategic contracts, and align your offerings with customer needs. The Profits Principles reframes profitability around purposeful work, offering clear steps to build a thriving business without sacrificing health or personal life. Hooked: How to Build Habit-Forming Products provides a scientifically grounded framework for designing products that users return to again and again...