Ecommerce Reimagined by Sharon Gai - 9789811900020

Ecommerce Reimagined: Retail and Ecommerce in China\nby Sharon Gai\nHardback\nEnglish\n\nDelivery\nUsually delivered in 2\u20133 working days (dispatched today if ordered before 3pm).\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: Sharon Gai\nTitle: Ecommerce Reimagined: Retail and Ecommerce in China\nFormat: Hardback\nLanguage: English\nTopic: Online marketing / Social media marketing\nPublisher: Springer Verlag, Singapore\nPublication year: 2022\nEdition: 1st ed. 2022\nISBN-13: 9789811900020\nISBN-10: 9811900027\nRRP: \u00A334.99\n\n------------------------------\nDescription\n------------------------------\n\nThis book offers a practical guide to Chinese ecommerce markets for businesspeople and scholars. China represents a $5.6 trillion retail market, with the highest ecommerce penetration rate in the world. Due to the COVID-19 pandemic, brands are investing more .