Customer Innovation by Marion Debruyne PAPERBACK 9780749484187

Customer Innovation by Marion Debruyne PAPERBACK 9780749484187

Customer Innovation\nby Marion Debruyne\nPaperback\nEnglish\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: Marion Debruyne\nTitle: Customer Innovation\nFormat: Paperback\nLanguage: English\nTopic: Business innovation\nPublisher: Kogan Page\nISBN-13: 9780749484187\nISBN-10: 0749484187\n\n------------------------------\nDescription\n------------------------------\nDr. Marion Debruyne is Dean at Vlerick Business School, Belgium, ranked within the Financial Times Top 100 Business Schools. An international coach and speaker on customer innovation, she is a professor of marketing and innovation, with diverse industry experience ranging from healthcare and financial services to consumer products. Dr. Koen Tackx is a professor of strategic marketing at Vlerick Business School, Belgium where his main focus is on how companies can create superior value for their customers. Be.

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