Strategic Participatory Communication and Development by Anne... - 9781032716039

Name: Strategic Participatory Communication and Development by Anne... - 9781032716039
Brand: Taylor & Francis Ltd

Taylor & Francis Ltd

Strategic Participatory Communication and DevelopmentEngagement and Empowerment\nAuthor(s): Anne Gregory, Gregoria Arum Yudarwati\nFormat: Hardback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9781032716039, 978-1032716039\nSynopsis\nThere has been a recent shift in the nature of public engagement from a culture of paternalism and control towards a public-centred approach involving collaboration and co-creation. This book draws on public relations and development communication insights to build a new community engagement model for public sector organisations who wish to engage with rural communities in developing countries. This theoretical model also offers a practical framework for Government in particular to engage with and empower rural communities as they adopt and exploit infrastructure developments. The outcome is mutual benefit.\n\nBy examining in detail how Government communicates with rural communities on renewable energy infrastructure.