Culture of Enterprise in Neoliberalism

Name: Culture of Enterprise in Neoliberalism
Brand: Taylor & Francis

Taylor & Francis

The Culture of Enterprise in NeoliberalismSpecters of Entrepreneurship\nAuthor(s): Tomas Marttila\nFormat: Paperback\nPublisher: Taylor & Francis Ltd, United Kingdom\nImprint: Routledge\nISBN-13: 9781138920743, 978-1138920743\nSynopsis\nThis book provides an empirical study of the increasing importance of the concept of the entrepreneur in the context of the neoliberal cultural paradigm. Using the theoretical framework of the post-structural discourse theory and methods of qualitative discourse analysis, the book describes the changes in political discourse that resulted in the increasing dominance of the figure of the entrepreneur after the late 1980s.