Qualitative Consumer and Marketing Research by Krittinee Nuttavuthisit PAPERBACK

Qualitative Consumer and Marketing Research by Krittinee Nuttavuthisit PAPERBACK

Springer Verlag, Singapore

Qualitative Consumer and Marketing Research: The Asian Perspectives and Practices\nby Krittinee Nuttavuthisit\nPaperback\nEnglish\n\nDelivery\nUsually delivered in 2\u20133 working days (dispatched today if ordered before 3pm).\n\nBrand new copy from BookCurl \u2013 the UK independent online bookseller.\n\n------------------------------\nBook details\n------------------------------\nAuthor: Krittinee Nuttavuthisit\nTitle: Qualitative Consumer and Marketing Research: The Asian Perspectives and Practices\nFormat: Paperback\nLanguage: English\nTopic: Market research\nPublisher: Springer Verlag, Singapore\nPublication year: 2019\nEdition: 1st ed. 2019\nISBN-13: 9789811361418\nISBN-10: 981136141X\nRRP: \u00A364.99\n\n------------------------------\nDescription\n------------------------------\nThis book presents both theoretical research methods and practical uses of qualitative consumer and marketing research in Asia, as well as approaches to research with extended viewpoints and case stu.

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